WINNERS GALLERY

Vainer, a leading Korean handmade shoe company, was founded in 1961 by an Italian shoemaker. Founded by CEO Kim Won-gil, who won a bronze medal in the 1984 International Functional Olympics’ shoe category, the company has been dedicated to prioritizing customers’ foot health for 66 years, earning it the top spot as the leading brand of comfort shoes. “Once you try them on, you’ll be hooked and keep coming back for more.” “Once you visit, you’ll become a loyal customer for life.” These customer experiences have become the foundation of Vainer’s rich history and tradition, earning the brand a stellar reputation.

After graduating from middle school, CEO Kim started making shoes at 17 and went on to become a medalist at the National Skills Competition by the age of 23. He then spent the next 35 years, twice a year, traveling to the US, Italy, and other global markets to study and hone his skills in shoe-making. At one point, he led a team of 15 employees in investigating the global market, and to this day, he continues to oversee the production site of his domestic shoe factory, dedicating himself to quality control.

In addition, CEO Kim organizes an annual event called the “Health Concert” (a celebration of filial piety), the “Health Dance Contest”, the “Health Walking Festival”, and the “Christmas Concert”, which bring together customers and local residents for a spirit of sharing and giving. To show their appreciation, they offer free meals and give gifts to all customers after their health lectures and performances, spreading warmth and camaraderie with the “Byinner Family” spirit. Launched in May last year, the monthly magazine “Happy World” has been a platform for sharing customer literature and has even won the “Korea Communication Award” in December.

“Customers are always on the lookout for something new and better,” said CEO Kim. “As our company’s lifeblood, we’re committed to relentless innovation and delivering top-notch service to our customers,” he said. “Going forward, we’ll strive to create the most comfortable and healthy shoes possible, solidifying our position as Korea’s leading shoe brand.”