WINNERS GALLERY

‘Working Bappeo’ is not a welfare program that simply hands out meals, but a welfare model designed to help seniors live with dignity by allowing them to earn their meals through productive volunteer activities.

1. Restoring dignity to senior lives
Instead of relying on collecting recyclable waste for survival, seniors are offered safe, meaningful activities that help address key issues such as social isolation.

2. Bringing real vitality to local communities
By immediately addressing chronic labor shortages faced by farms and small businesses, the program boosts local productivity.

3. Creating a circular economic flow
Participants receive local currency as activity compensation, promoting local consumption.
A virtuous cycle is formed: donated tasks → labor support → local spending.

4. From welfare program to social brand
“Working Bappeo” has evolved into a social movement beyond policy—establishing itself as a shared-value project embraced by the entire community.

Today, “Working Bappeo” goes beyond a regional policy of Chungcheongbuk-do and is emerging as a new welfare paradigm and brand for Korea’s aging society.