WINNERS GALLERY

Hyundai Livart is the brand enhancing new values to everything in the house. Hyundai Livart is earnestly advancing as the ‘total interior’ enterprise proposing living spaces to customers including ▲ kitchen, ▲bath, ▲construction materials, ▲remodeling, and ▲global premium home furnishing.

Hyundai Livart presented ‘Art & Design Project’, the design furniture collection collaborating with globlal artists last year. Hyundai Livart attracted attention by presenting color-specific designs and applying artistic techniques to furniture with seven influential artists and designers, from the UK, Poland, Ukraine, Spain, Finland, and Switzerland.

The representative collection is ‘Furniture in Motion’ which is collaborating with Universal Everything (UE), the media artist group of the UK, which applied media art to furniture for the first time in Korea. Hyundai Livart will continue such attempt to present differentiated designs from existing furniture through collaboration with artists, including leading designers abroad this year.

Hyundai Livart executed an exclusive distributor agreement with Valcucine, the high-end kitchen appliance brand of Italy. Valcucine is one of Top 3 Global Prestigious Kitchen Furniture Brands. Valcucine is famous for functionality as well as exceptional design using strange materials, including glass and titanium in the kitchen furniture industry. Hyundai Livart is strengthening its competitiveness in the premium market as well as satisfying customers’ desires, which becomes higher and higher by expanding the kitchen furniture portfolio.

Meanwhile, Hyundai Livart launched the ‘Ogu Furniture’ service, the used furniture trading platform, for the first time in the furniture industry. The recycling ratio of used furniture in Korea is less than 1%. Hyundai Livart aims to contribute to sustainable recycling by encouraging the reuse of furniture. Ogu Furniture has been receiving a good responses because everyone can easily and safely trade used furniture, which is difficult to dispose of when moving or remodelling.

An official of Hyundai Livart said, “Hyundai Livart aims to make a daily life beautiful. Customers like the name Livart ‘Live+Art’ meaning ‘design a living space with art’. Hyundai Livart is deliberating sustainability for human beings and the environment. Hyundai Livart will realize the core brand values, ‘differentiation, value, and sincerity’ through a variety of attempts.”