WINNERS GALLERY

Goodtrae has been winning the award for 12 consecutive years. Goodtrae, developed in 2003, approves the use of the joint brand for businesses passing strict examination criteria, including ▲ history of farming, ▲ internal quality management, ▲ manufacturing facilities, ▲ distribution status and ▲ external credit rating for realizing the brand value ‘good products from good fields’. Goodtrae has been continuing its strict quality management by approving 62 businesses to use the brand in the 10th term of examination in January 2023.

Goodtrae has been consolidating its position as a global brand by achieving brand sales of 279 Billion KRW in 2022 while exporting 3,833 tons equivalent to 120 Million USD, to 28 countries. Buyeo-gun established the infrastructure for being a representative the K-Wave Brand of Korea, including ▲ export consulting for activating the export of agricultural products, ▲ finding buyers, ▲ implementing global promotion events, and ▲ MOUs with global distributors.